I am always on the lookout for stories about women who have followed their passions and created new opportunities for themselves. Is there something you love doing that you’d love to turn into a career? Have people told you it’s “impossible” because it’s “not realistic” or “you’re too young/old” or…? Hmmm…. I hope Melissa’s story will inspire you to take a chance on yourself.
After completing an internship in public relations, Melissa Fulton knew she’d never use her BA in Public Communications. After completing an internship at IBM in sales support, she chose tech sales for her career and spent 13 years on that path. When her second daughter was born, she took a leave of absence that “led to another year and another year and another baby and….” Fast-forward to 2017, when she faced an emptying nest and wondered, “What is my next chapter going to be?”
As Melissa explored her options, her husband made an observation. “You’ve always loved travel, and you love organizing everyone’s trips,” he said to her. “You should check that out.” He introduced her to one of his former work colleagues, a woman who had retired from the tech sector and started a travel agency. Melissa made the call, and as soon as she got off the phone, she thought, “I totally want to do this!”
It was another year before she went online to look up “How to be a travel agent.” During that interim, she thought about what she wanted—and what she didn’t. “I wanted to travel more,” she said. “I wanted a flexible schedule to be able to attend our kids’ events. I didn’t want to sit behind a desk 9 to 5.”
She explored joining a network and starting her own business. She spoke with other women who had started travel agencies and took their experiences to heart. “You can be very independent, hang your own shingle,” she said, “but I didn’t want to take on a large investment then realize it wasn’t the right fit for me.” With a franchise, however, the parent company offered training, website hosting, contract negotiating, marketing tools, and a network of helpful colleagues who could offer advice and suggestions. “I liked that structure and support,” she said.
She and her husband bought a franchise, named it Travel By Meli (her friends’ nickname for her), and dove in.
She started with some basic training and quickly realized the work was more complicated than she had anticipated. “It’s a big world out there!” she said. “There’s so much information. I got home and thought, ‘What have I done?’”
As she looks back, she sometimes wishes she could have started off in a more organized fashion, with more training upfront versus learning as she worked. “Instead, I decided I was going to help anybody and everybody,” she said, and with word-of-mouth providing the only advertising she needed, business took off like crazy. She quickly developed a reputation for expertise in planning land-based trips to Europe and river cruises, and often worked till the wee hours of the morning. “At times, it was too much,” she said, but she now sees it was the best way to learn. “It was better than reading or taking a course,” she said. She also found her personal travel experiences gave her an edge, for example, when she planned a trip to Peru for clients. “It’s such a unique experience,” she said, and it helped that she had taken a similar trip with her family and could advise her clients on what to expect and what they would need.
Melissa in Santorini, Greece, one of her favorite places.
Then, in early March of this year, COVID hit. “I became busier cancelling than I’d ever been booking,” she said. At one point she thought she might throw in the towel and go back to the corporate world, but was emboldened by the outstanding service she received from the “wonderful” suppliers who were handling the changes. Then…people started booking and rebooking again. “By mid-July, people were more optimistic and were just so tired of being home,” she said. “I heard, ‘We need something to look forward to!’ They started booking trips into 2022, and I thought, ‘Oh, I love this!’” She remains “definitely hopeful” and trusts that “the world will be okay again some day”.
When asked what advice she would offer to someone who is trying to figure out her next chapter, she thought about her response for a few moments before speaking. “‘What makes you excited?’ is the hardest question for anyone to answer,” she said. “I’m going through this right now with my daughter. Do you work for money or to be fulfilled? Do you volunteer [to feed your passion]? I don’t know.” She confessed she struggled initially to find her own way, in part, she said, because she sometimes felt like she had lost who she was while she was so busy caring for her growing family.
Based on her own journey, she offered some suggestions. “Get together with friends and chat. Ask them ‘What do you think I’m good at?’ and listen to their answers.” She also encourages women to trust themselves and their abilities. “It doesn’t matter how old you are or if you haven’t worked in years,” she said. “You have interests, your experience, and your work ethic.” Use them.
Authenticity plus optimism is paramount. “Don’t ignore the things you like to do, your passions, and think you can’t do anything with them,” she said. “Don’t sell yourself short.”